He is again ! Annual Magazine, 40-A releases its second issue in two years, on the event of Roland-Garros. A particular outing for the tennis magazine, which did very effectively final 12 months. The first issue had bought almost 10,000 copies. Behind the scenes, we discover the So Press staff, which publishes Society and So Foot, amongst others.
And on studying 40-A, we acknowledge the contact of So Press. Particularity, this magazine is just not meant for tennis specialists, nor written by specialists. Tennis is actually a pretext to inform one thing else. “It’s a bit of our trademark not to speak to specialists but to people who know nothing about tennis,” explains Victor Le Grand, the editor-in-chief of 40-A.
The loopy friendship of French gamers
“Someone who doesn’t like tennis can read very well 40-A. We can understand certain things of society, of the world, even of the economy, of power, of love, through Tennis. Because these are human stories above all”, he provides. For his new issue, 40-A made its entrance web page and devoted an extended article to Monfils, Gasquet, Tsonga and Simon. This is just not an in depth evaluation of their methods of enjoying, however of their historical past of friendship, uncommon on this atmosphere. And additionally, that additionally of a “much better generation than it seems”.
Readers will even discover in the magazine a portrait of a tennis participant, Patty Schnyder, who was destined for an amazing profession however fell in love with the fallacious individuals. She was thus defrauded by two boys.
“Create the event”
You will even discover the story of the most stunning events in the world of tennis organized in the well-known membership “Castel”. Stories you possibly can solely discover in 40-A. An originality, which takes benefit of being revealed solely every year. This is why the staff appreciates this periodicity.
“If we did a tennis monthly, we would do subjects that we see elsewhere. When you only go out once a year, you have to create the event, write and have something read that you can’t find not elsewhere”, underlines Victor Le Grand, editor-in-chief of 40-A. For the curious, the magazine is already on newsstands.