While the draft legislative translations of the proposals of the Citizen’s Convention for the Climate, for which you might be accountable, have been made public, we want to inform you of the incomprehension of Rural Families, of the Federation of Parents’ Councils of Students, the French Federation of Diabetics, the Federation of Parents of Students in Public Education, the Environment Health Network, the UFC-Que Choisir and the National Union of Family Associations, as to the obvious abandonment of SN 5.2.2, aimed toward banning promoting of merchandise banned by the National Health Nutrition Program.
Indeed, on the idea of the commitments made, specifically, by the nationwide affiliation of meals industries (ANIA), it was determined to abandon this proposal aimed toward defending younger audiences from promoting messages relating to excessively fatty meals merchandise, too candy or too salty.
The newest UFC-Que Choisir examine on the topic, printed in September 2020, reveals, nevertheless, that after twelve years of self-regulation, promoting messages aimed toward youngsters nonetheless give satisfaction of place to D-score meals and E (88% of meals promoting spots aimed toward youngsters). In addition, it seems that between 2010 and 2020, the 2 sorts of meals provide essentially the most promoted stay confectionery (32% of the spots studied in 2010, as in 2020) and quick meals (26% in 2010 towards 33% in 2020). In 10 years, the meals business has subsequently not modified the meals mannequin it promotes, a mannequin that is still deeply unbalanced.
As early as 2010, we highlighted that when meals excessive in fats, sugar or salt are promoted on tv, youngsters have a higher tendency to demand them, to get hold of them, and subsequently to probably acquire weight. The World Health Organization, in its October 2018 report on the topic, lists a dozen research reporting the identical conclusions.
However, if weight problems and chubby begin in childhood, they pose a long-term well being danger. In reality, the chance that an overweight little one will stay overweight in maturity varies, relying on the research, from 20% to 50% if the weight problems began earlier than puberty and from 50% to 70% after puberty, with probably severe penalties as soon as grownup (kind 2 diabetes, arterial hypertension, cardiovascular, respiratory, joint ailments, cancers, strokes…). More typically, the excessive prevalence of persistent ailments linked to chubby leads to a discount in life expectancy.
The dangerous results of these messages on youngsters’s well being are confirmed and name for the creation of a legislative framework on this space. The promotion of meals merchandise to younger audiences can not escape all regulation. It is subsequently clear, after twelve years of self-regulation by producers, that this mode of motion is just not suited to the foremost public well being challenge of stopping and combating childhood weight problems. The time is not for clean test, however for constraint. Only a legislative framework will assure actual safety for the youngest public within the face of the promotion of unbalanced merchandise.
Our associations should not the one organizations to demand it. Indeed, the Court of Auditors, in a report on the prevention and remedy of weight problems, dated December 11, 2019, then Santé Publique France, in a examine of July 2020, recall the necessity for France, to undertake a normative regulation of promoting for youngsters, and to ban promoting messages relating to merchandise whose dietary worth has D or E rankings from the Nutri-Score.
In addition, producers are already growing extra balanced merchandise, even very effectively rated nutritionally. However, the latter are solely very not often put ahead, not like the fatty and candy variations of these merchandise. Our proposal subsequently doesn’t intention to ban all meals promoting, however to promote the promotion of wholesome merchandise, or more healthy ones. It is subsequently, in actuality, a measure of orientation of promoting budgets, and in no case of a request to scale back them. The considerations of the beneficiaries of this promoting market are subsequently unfounded.
Therefore, we ask you to present for the supervision of meals promoting supposed for youngsters throughout prime time, so as to present a legislative translation devoted to the decision of the authorities, NGOs and residents.
While ready to have the ability to focus on these components with you, we ask you to settle for, Madam Minister, our highest consideration.
Rodrigo ARENAS and Carla DUGAULT, co-presidents of the FCPE
Alain BAZOT, President of UFC-Que Choisir
Marie-Andrée BLANC, President of the National Union of Family Associations (Unaf)
André CICOLELLA, President of the Environment Health Network
Dominique MARMIER, President of Rural Families
Gérard POMMIER, President of the PEEP Federation
Jean-François THEBAUT, President of the French Federation of Diabetics