On Sunday January 30, 2022, we invited you to vote on your 3 favourite ads in a collection of 10 spots, every dedicated to an electrical automobile mannequin. Here are the outcomes.
1 – Nissan Leaf: What if the whole lot labored with diesel?
If we exclude the spurious votes, it was the promoting movie broadcast within the United States in 2011 for the Nissan Leaf 1 that obtained essentially the most votes. We anticipated him to be effectively positioned, however not essentially in first place.
Thank you to our readers for participating within the sport by detaching themselves from the mannequin they normally drive. Otherwise, the Renault Zoé promotional movie would have arrived on step one.
2 – Volkswagen e-Golf: Goodbye gasoline stations
This commercial, which dates again round 8 years for the Volkswagen e-Golf, we additionally thought-about it within the Top 3.
The German producer is thought for its slightly quirky spots spiced up with an excellent dose of humor. It's each very huge and delicate. The recipe works very effectively for Volkswagen, with good continuity over a number of many years.
3 – Hyundai Ioniq 5: The present in V2L
Hyundai has chosen to be informative by means of a collection of humorous spots that current electrical mobility and the model's fashions from totally different angles.
We had chosen the one that includes the V2L performance embedded within the Ioniq 5. The present communication coverage of the Korean producer is a priori paying off.
From 4 to 10and sq.
Following the Top 3, we discover the spots Norauto (Learning), Renault Zoé (Leaving the household cocoon), Mercedes Concept EQ (Farewell to noise), Parody Mercedes AA Class, Smart Fortwo ED (Improbable duels) , Citroën ë-C4 (40 years later), and GM EV1.
Find the ten chosen movies
Author's opinion
The figures seem very largely in favor of Norauto promoting. However, I needed to disregard the mass votes primarily forged between Wednesday February 2, 2022 within the night and the morning of Thursday 3.
In the area of 1 night time, this commercial noticed its credit score explode from 100 clicks to greater than 750. While on the similar time no new feedback had been posted and the opposite movies didn't report just a few dozen extra votes.
It is subsequently very possible {that a} community of Norauto sympathizers is behind the miraculous development. Previously, the spot for the key automobile upkeep and equipment model was in 4th place. It is at this step that we freeze his efficiency.
Perhaps some readers will discover this correction abusive on my half, believing that I might not admire the Norauto promoting movie. I subsequently specify that that is the spot that I personally admire essentially the most, at the moment dwelling with my daughter in precisely the identical state of affairs as the two actors.
I might subsequently have had nice pleasure find the Norauto spot on the very prime of the rating…, however pretty.
And my 2 different favourite commercials? Volkswagen e-Golf and Nissan Leaf!