Empty stadiums, TV rights at half mast, pandemic, French soccer golf equipment are enduring the crisis with full pressure. OL too. Lyon suffered a web lack of 50.6 million euros over the final six months of 2020. In specific, revenues from ticketing and TV rights in free fall. This will not get higher throughout the first half of 2021. However, Lyon does not wish to postpone or cease its future tasks. Less depending on TV rights than virtually all elite golf equipment (other than PSG), OL has been in a position to diversify and create different sources of earnings round the coronary heart of its soccer exercise.
“The Olympique Lyonnais model is based on several pillars, including resilience and an extremely rapid capacity to adapt,” underlines OL director normal Thierry Sauvage. If the impact of the pandemic may be very robust on ticketing and seminars, conversely, partnerships, participant buying and selling and model merchandise are displaying robust indicators of resistance. Our developments and tasks launched earlier than the pandemic are maintained. To rebuild the aftermath, they should be accompanied by the ambition to have the ability to recreate an financial and social dynamic able to producing employment, of proposing new cultural, sports activities and leisure provides which make it potential to forge social ties. “
OL will continue to invest (almost) as if nothing had happened. In particular, by continuing to develop “OL Vallée” around the Groupama Stadium in Décines-Charpieu, approximately 15 km east of Lyon.
“OL Vallée”, what is it? Next to the stadium owned by OL, a real “city within the city” is developing. So far it was a bit dead, there was only the stadium. Soon, the site will become a real place of life. From 8 a.m. to midnight. With a leisure center, a tennis academy and an arena with 16,000 seats.
“Our mannequin is predicated on robust fundamentals round males’s and ladies’s soccer, whether or not in Lyon, but additionally in Seattle with OL Reign,” continues Thierry Sauvage. We are building synergies with Asvel (Editor’s note: OL took a 30% stake in the capital), e-sport, futsal, which will be found in the Arena, tennis with the future All in. We have chosen to have complementary and transversal medium and long-term approaches, with a thought that is not linear, but rather multidimensional, in canvas, always in motion. This transversality is also reflected in the arrival of the leisure center which will operate in symbiosis with the Groupama Stadium all year round. “
A tennis academy
At the finish of February 2021, an unlimited leisure center will open: a set of 17 manufacturers (bowling, City Surf Park, indoor soccer complicated, padel and badminton, digital actuality expertise, and many others.).
In September 2022, an enormous tennis complicated is because of emerge. A tennis academy created by Thierry Ascione and supported by Jo-Wilfried Tsonga, with particularly 22 onerous and clay tennis courts, 1 central courtroom with 1,500 seats, 4 indoor padel courts and a semi-Olympic out of doors swimming pool.
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Above all, OL intends to take a position 140 million euros for the building and building of an Arena with 16,000 seats, the commissioning of which is predicted at the finish of 2023. A 100% non-public, 100% OL venture. Between 80 and 120 occasions per yr are deliberate in a modular room with 6,000 to 16,000 seats (live shows, seminars, basketball matches, e-sport occasions). The Arena ought to host round ten Asvel Euroleague matches per yr, which can permit the Villeurbanne membership to acquire its everlasting member ticket for ten years. With the prospect, additionally, of internet hosting in the future a serious ATP tennis event, the World Championships in basketball, handball, and the Olympic Games. OL are not closing any doorways.
“We are maintaining our investments to seize the opportunities of tomorrow which will allow our activities to pick up again,” concludes the normal supervisor of OL. Each time we unveil new tasks, akin to the Arena, the robust enthusiasm of the public encourages us to persevere on this course whereas considering the suggestions that’s given to us in environmental and social issues in order that our mannequin s ‘inscribed in the sense of historical past. “
